If you're serious about being a full-time influencer / content creator, this course contains all the compliance info that you will ever need.
Follower fraud and reduced budgets due to COVID-19 has meant many big brands have become increasingly cautious over which influencers they work with.
Inside you'll find everything you need to help you clean-up your social media channels and create content that will appeal to even the most risk-averse big brands.
The course is packed with down-to-earth advice and easy strategies to help you identify and correct legal and regulatory errors in your social media channels.
So, if you're serious about succeeding as a full-time influencer, this simple course could be one of the most valuable investments you'll ever make.
Our "How to Attract Big Brands" programme has been created by Hashtag Ad Consulting Founder, Rupa Shah.
Rupa is Founder and Director of Hashtag Ad Consulting, a London firm that provides guidance and training on the advertising rules to social media and influencer marketers.
Rupa works closely with influencers, their managers, ad agencies, tech platforms and brand owners to embed compliance throughout the marketing process and, ultimately, to help brands and influencer marketers protect their reputation.
Before she founded Hashtag Ad in 2015, Rupa trained in law and worked at the Advertising Standards Authority (ASA) for 13 years, where she investigated complaints, gave advice to brands and helped enforce ASA rulings against influencers (through some quite frankly sneaky techniques).
Rupa has written CAP guidance papers, given countless influencer industry presentations and worked with some amazing brands, including Benefit Cosmetics, but recognises that it's often influencers who suffer the most damage from ASA or CMA rulings.
Rupa is a CAP panel member, was awarded #Influencer50 for the past two years, is a regular judge at the Blogosphere Awards and was recently interviewed by Al Jazeera News on the topic of influencer disclosure and transparency.
How to audit your own accounts and check for the most common errors
How to disclose your partnerships and brand deals using ASA-compliant labels
How to create terms and conditions for your competitions & giveaways and learn about each platform do's and dont's
How to manage your affiliate partnerships and promote them without breaking the rules
Case-studies from influencers who got it wrong and simple steps to make sure you don't make the same mistakes!